Writing & Editing
A good speech starts with a clear and compelling written message. Sounds simple, huh?
Actually, it’s not as simple as it sounds.
So many of the people we work with have great ideas, but they fail to capture the essence of their messages cleanly, concisely, coherently, and powerfully. And from a style perspective, they don’t write in a conversational manner. It comes across sounding plodding and sometimes academic. Boring! The energy just isn’t there.